By virtue of a series of unexpected events, WE WERE ONCE FIENDS was founded in late October of 2013; giving a name to years of design development and an identity to the collective effort of our team.  

WE WERE ONCE FIENDS avoids the stereotypical elements found today in women's fashion and expresses our individuality through sexually understated clothing.  WW1F is heavily influenced by the integrity and utility of menswear, and introduces the concept of rugged womenswear; combining high-end workwear with New York street.

WE WERE ONCE FIENDS is proudly Made in New York City.